October 21st, 2009 by Bruce

Here is a strategy to utilize when you have a potential location that you don’t necessarily want to set up yourself. What I like to do is to broker deals for cash and vending machines. Now that you have implemented your free ad listings like we discussed in my Free Vending Report, and you start getting fresh new leads for your vending business, the next step is to obviously build your business by setting up new locations to definitely make you more money. But what about the leads that you get that are out of your working area, or perhaps those leads that you do not necessarily want to set up? What do you do with them?

Well, what to do is, you broker deals for cash and/or vending machines. You see, I get calls all the time from companies. If you have been in the vending business for any amount of time, you know that when people call you, you have to collect a lot of information, to try and find out their needs, what their circumstances are and think about how you will profit and make money.

Because ultimately you know, some of the companies who call you might be a little bit out of your area. You might prefer not to set them up for different reasons, because you just don’t want to do the driving, or the calls might be for services that you do not offer.

So let’s say it is a pop and snack vending contact and these companies say, ‘Oh, we want coffee, food, snacks, and pop, say the whole spectrum. Sometimes you may not want to set up an account with all of that vending equipment so instead of saying, ‘No, sorry, I don’t do that,’ what you do is broker deals for cash and/or vending machines by contacting other vending operators who you know are looking for locations in that area.

Usually what I do is contact other vending operators I already know. I have seen a lot of vending operators in places where I buy my products, wholesalers and stuff. But I don’t know all of their names. But I always have a few people I know who I can talk to in the business. Furthermore, I always have a few guys and girls who are looking for new locations and wanting to build their business in certain areas.

They know me from talking to me when I am buying products or when things come up. They know me and that I’m building my business; and they know that I’m doing a pretty good job of it. And they are always waiting for me and asking, “Hey, do you have any locations for sale, or do you have any leads you want to sell me because I’m looking for locations?” What I do is, if I ever need a machine or have a location that contacts me and they are out of my area, I will just simply contact one of these vending operators whom I just referred to. I usually have two or three. I find out if they are looking for locations, and I will call them to work the deal.

Nine times out of ten, they usually want it. The only time they would not want it is if it was, for example, out of their area. But here is the deal. Even if you don’t want to say, let’s say you flipped the location and sell it to them. You make money. What happens if they say, “Well, we don’t want it”. Well you already set up the location. What you do is put up an ad at one of your suppliers and say, “I have a location for sale.” And just flip it and sell it to make some money.

So it is a great way to actually make more money in your vending business. Therefore, if I need a machine, for example, there is a friend of mine in the business who is always looking for locations. He knows that I get a lot of locations. Furthermore, he is always telling me, “Hold it. I need one here. It sounds like your business is expanding and growing. You know I will buy some locations off you. Let me know if you have anything in this area.”

Chris Robertson is an 11 year vending operator who teaches and trains people How To Start A Vending Business in their local area. Get Chris’s Free Vending Report to learn how to get started on the right foot!

area, Business, Chris, Chris Robertson, location, money, rsquo, snack vending, vending business, vending equipment, vending report

October 2nd, 2009 by Bruce

Let’s talk about the script for the next step when you go to the location to talk to them about closing the deal. And sometimes it takes more than walking in and presenting your business card. Initially, there is a follow-up process and then other processes that come into play to actually close the deal on the location.

When you go into the location next, you want to close the deal on that location. This is where I am basically saying that I am almost getting close to closing the deal. These people have already taken my information. I have already followed up with the phone call.

They have invited me back to their company so that I can explain to them about vending services. Obviously, they are interested because there is a reason for inviting me back.

If the company already has vending machines there, you need to look at the machines to see what their situation is and if you can further assist them.

Honestly, as a vending operator, there have been times when companies have called me, and they have said, “Can you come in and help us? We have some problems.” Or, “We were looking at different pricing for our vending service, and we want better service, better pricing, etcetera. Can you come in?”

Well, I have been into big companies before. And I would look at the vending machines they have and the pricing. I would ask the person, “What is your service like?” What are they doing? And I would look at them. If I felt that I could not do better from say a price standpoint, I would just be honest and say, “You know what? It looks like you have some pretty good vending machines here.

The machines look good, the prices are set right, and if the guy is coming on a weekly basis or whatever to fill them, everything is all right.” Not many operators will try and come in here and undercut that. In short, undercutting that would be undercutting yourself.

But say you sell a can of pop for one dollar, and the other guy is selling a can of pop for one dollar. The only issue is, “Well, we just want a better price.” Well, you know you will be undercut because you are going to lose profit margin if you start down-pricing your products just to get the location.

The only time I would ever do that would be if the sales volume was really astronomical. I knew that I would still make a good profit margin based on the sales from the product from the machines. I am referring to a huge company. I don’t normally do that, and in some circumstances, I will just be honest and say, “I think you are doing fine as it is.”

Chris Robertson has been a successful vending operator for over 11 years. He teaches people across the globe How To Start A Vending Business in their own local areas. Get Chris’ Free Vending Report today and start learning how to make money in the vending machine business.

Chris, Chris Robertson, closing the deal, deal, ldquo, location, rdquo, rsquo, vending machines, vending service, vending services

September 27th, 2009 by Bruce

There are many ways to publicize a local business in Orange County, but in a big urban area such as this it is very simple to get lost in the shuffle with so much competition. You can publicize in the yellow pages, on billboards, in bus stops, or any quantity of other venues. And, of course, there’s always local television, radio and paperspapers, and the elevated price to advertise in those mediums. But there’s a new way to market your business to the local audience that’s both cheap and affective – local search engines. Whether you are an Orange County general contractor or you own an Orange County jazz & blues club, you can make sure folk know you are there when they are looking for the products and services you provide.

Local search engines are advantageous for consumers in Orange County because they allow them to find exactly what they are looking for within close proximity to their current location without wasting time with results that d not apply to their search. If someone wants to find shades and blinds in Orange County that are inside a short drive of their home, as an example, they can simply do it. Or if a visitor from out of the city is looking for restaurants in Orange County that are inside walking distance of their hotel, they can find all the eateries in the area immediately. Local search engines are also much cheaper than advertising in the major engines.

By placing your business in a local search engine, you can ensure that folk will find you when they are looking for the products and services you provide, and you don’t have waste your time advertising to people who aren’t even interested in what you’ve got to offer in the first place. Theysimply enter in the kind of business they are searching for,eg’Orange County general contractor,’ and then type in their present location. This should be an address, zip-code or town and state depending on how express they need the results to be. Then they can find all the businesses that fit the search query within walking distance, biking distance and driving distance of their location.

if you want folks to find your business, if it is an Orange County jazz & blues club or a store concentrating on shades and blinds in Orange County, consider local search engines. It’s one of the best ways to attain your target market regionally.

area, blues club, bus stops, Business, close proximity, distance, location, Orange County, search