October 4th, 2009 by Bruce

Have you got stuck with thinking of what to write for your niche? This article will give you the quick and simple way to overcome this…

Let’s say you’re doing niche marketing and you’ve identify your niche as ‘fix relationship problem’. Now you want to create some content to generate traffic from the search engines, social websites, etc.

Here’s how to get the article’s body content — go to Yahoo Answers and search for variations of your keyword. This will tell you what problems people are having and what kind of solutions are being given to them.

If you pay really close attention, you will pick up a couple great titles for articles and a list of different things that you can write about.

Let’s say your niche is “fix relationship problem” — what we are going to do right now is head on over to http://answers.yahoo.com and type in a variation of our keyword, for now we will stick with “relationship problem”.

One of the first threads I see is:

answers.yahoo.com/question/index;_ylt=Ar492YbXt0SqNty7VUZaxmQjzKIX;_ylv=3?qid=1006060207896

Just from the title of the post alone, I can come up with a couple of article titles right off the top of my head.

*How To Tell If Your Love Partner Is Ready

*5 Steps To Start A Serious Relationship

*How To Express Your Feeling To Your Love Partner

Do you see what I am doing here?

You see, internet marketing online is easy when you know the trick.

I am letting other people who are having problems in this area of their life determine what my content is going to be so that there is not a whole lot of guess work. I do not have to wonder whether or not my content is something that people will want to read. People are already telling me that they are searching for this type of information to help them in their lives and their relationships.

Let’s take a look at the next question and do the same thing. Even though this might seem repetitious on my part, I want to be absolutely certain that by the time you are done reading this technique you will be able to put it aside and carry all of these steps out on your own easily and with confidence that you are doing it correctly.

Now that we have a couple article titles, the next thing we have to do is come up with content for the articles. This is what I like to use Google and my own life experiences for.

You can also read other articles that are in circulation and put your own spin on things. I know that when I read almost any article, when I am done, I have ideas for how I could expand that topic in three different directions. This does take a little bit of creativity on your part, but the more you do it, the easier it will come to you.

We now know how to come up with content to write about, so it is time to put it into action.

Get Patric Chan’s internet marketing course for free today at his website, patricchan.com.

article, Chan, content, niche, Niche Marketing, problem, question index, relationship, relationship problem, serious relationship

October 2nd, 2009 by Bruce

Producing good quality attraction marketing articles is not that difficult at all. However, many seem to struggle with the concept of writing content for their websites and after one or two articles, they fail to produce anymore.

There is a way around this and in this article we will explain how you can get all the content you want. One of the keys to being successful online as a network marketer is to not re-invent the wheel.

Outsourcing is always an option but if you are just starting out and on a limited budget then this is a road you won’t want to go down just yet. It certainly will be part of your business once you start creating income but for now, use what’s available. And there is plenty of good content available to you online.

The following tips will allow you to produce plenty of ideas for an attraction marketing article and keep the cost down to minimum until such time as you can outsource your own.

How To Find Attraction Marketing Articles

#1. One of the best sources for content are article directories. However, problems occur when everyone downloads identical articles and publishes them on their website. Eventually, this content will be duplicated and this creates problems down the line especially when you are just starting your business.

#2. Your website might be quite new in which case the chances of your site being ranked ahead of an established website are quite low. Established sites will have a higher ranking on the search engines as they have been around longer. What can be done about this problem? It’s quite simple. You can add some commentary to your articles. By doing this you can add your own individual spin on your article and this will make it fresh and unique.

For example, if your article is based on health, and you have used a directory article that contains content on a particular aspect of technology, don’t just publish it on your website. Apply some additional commentary to it. Between 50 and 100 words should be enough.

#3. Avoid changing the structure of the attraction marketing article. This is very important. Just read the article and then apply your comments as necessary. You might like to write about the tips in the article or the author’s opinion. Add this commentary as an introduction at the start of the article.

By doing this you are not changing the article itself. You are simply creating your own content and adding it to the article. And that’s it, you have now created a unique article that can be published on your website.

#4. Finally don’t mess around with the resource box. This can really land you in a lot of bother. It’s fine to use other author’s attraction marketing content but one of the requirements is to leave their resource box intact.

article, attraction, attraction marketing, content, marketing, marketing articles, network marketer, rsquo, search engines

September 30th, 2009 by Bruce

For quite some time now, article marketing has been widely recognised as being one of the most effective strategies for online business. This means of marketing can help develop reputation, improve SEO, and also provide back links to your website for the article readers – who in some instances, might well represent partially qualified leads. The Internet thrives on the presentation of quality information and well written articles can be your organisation’s key contribution. The major search engines value good articles highly, and it’s essential that you compose focused and optimised material for your project.

Once you have compiled your comprehensive list of appropriate keywords for your niche, you should prepare articles accordingly. Invest the necessary time to write truly informative pieces which include your keywords, and then ensure that they’re distributed to an array of top notch article directories and blogs across the Internet. Anchor text-based hyperlinks within the article resource boxes should point back to the landing pages, as specified, on your website.

You should keep in mind that you’ll need to concentrate on your website development, in addition to your article content and distribution, as this is just as important in the grand scheme of things. Your website must be adequately optimised to enable you to get the most out of any article marketing campaign, and to ensure this you should concentrate on several areas:

1. Don’t ever forget that the main reason why people visit your webpage is because they’re looking for information. You should not spend too much time on fancy presentation, complex graphics and flash animation, if it detracts from the overall message.

2. The navigation of your website should be clear and easy to understand. Ideally, your visitors should be able to move from one point or page to exactly where they want to be without any confusion, and for the most part, there should be a fairly logical progression with regard to the presentation of your information.

3. In a Perfect World, it’s best to create a separate page for each and every keyword that you’re focussing on in your article marketing campaigns. In this way, the search engines will match the keyword contained in your article’s anchor link with the keyword optimised on each page.

4. Always make sure that the content of the page is as closely related to the content of the article as possible. Remember, that the reader of the article is being encouraged to visit this webpage by the content of the article itself. He or she should be able to continue this process of discovery, which may be leading them further into your sales funnel!

5. To make sure that the search engines recognise the landing page you have specified as relevant, you should make sure that you:

* Put the exact keywords in the title of your page, as well as in the description.

* Repeat the keywords in the body of the content on the page. It is suggested that you do this to no more than a density of 1%, i.e. 5 times within 500 words of content, so that it appears natural.

* The H1 tag is very important and the keywords should appear here too.

* Specify the keyword and related keywords (sometimes known as secondary keywords) within your meta-data keywords tag.

6. There is increasing evidence that Google is placing a lot of emphasis on synonism and latent semantic indexing. This means that they will be looking for the existence of certain words and phrases within your content, relating back to their large databases of information, so they can accurately judge whether your content is indeed relevant to your primary keywords.

As you roll out your article marketing campaign, there’s a lot to concentrate on. Make the most of each article that you compose and distribute by ensuring that every element of your campaign is optimised. To make sure that you do not miss any of these crucial steps, consider using a Virtual Assistant to make the most of your initiative.

Michelle Dale is The Managing Director of Virtual Miss Friday, an Executive Virtual Assistant who assists businesses and individuals with achieving their professional goals. Want to find out more about online business building success strategies? Contact VMF Now!

anchor text, article, content, Don, fancy presentation, grand scheme of things, major search engines, marketing, Michelle Dale, Miss Friday, page, Website

September 27th, 2009 by Bruce

Social bookmarking is a relatively new phenomenon. While we can review the late 90′s for a worthy predecessor, social bookmarking didn’t leap onto the scene until the herald site Delicious showed up. Social bookmarking sites pull in all kinds of information, articles and blog posts which are saved, organised and sorted by relevancy and tags.

Some people have defined social bookmarking as search engine marketing with a human touch. The information is seen as relevant due to the fact that it has been provided by a human being, rather than assessed for relevancy by a robot and through search engine algorithms. As most of the individuals who use social bookmarking sites often give points to the content based on its relevancy and usefulness, this human touch is emphasised even further.

Social bookmarking is viewed as a great SEO tool for online business, as it feeds off the networking capabilities of the web. The most popular sites have huge numbers of avid followers who are essentially creating a new trend by receiving their news on any given subject or niche online rather than through the traditional methods of old. Social bookmarking sites can be linked and an RSS feed set up, thereby creating an aggregate of news that can be delivered efficiently with very little necessary effort.

While it’s not applicable in every instance, most of the time you can create back links to your site by placing URL’s into your content. Some social bookmarking sites initiate a “no follow” policy, which means that the operators attach tags to your links that effectively negate any SEO advantage. This does not stop people from clicking through to your site and becoming a potentially valuable visitor, of course, but it means that you won’t gain any advantage in terms of the search relevancy ranking for your page.

If you’re savvy about your online marketing and website development, you can use social bookmarking to great effect. Put meaningful content out there with valid and informative material, and people within the social bookmarking arena will rate it highly. Sharing of content is actively encouraged, and as a user’s network is informed of the existence of your content, the potential to go viral appears.

Make sure that your marketing message is subtle, as with any Internet marketing initiative. Blatant advertising is frowned upon, but relevant links when displayed in a soft-sell way will result in an increase in visitors. Make sure that you accurately attach your tags or keywords, to ensure that your message can be found within this vast Internet world!

There are hundreds and hundreds of social bookmarking sites, and you should try and include a plug-in within your site to allow people to easily and quickly bookmark your content. Sites such as WordPress make this very easy for you. RSS feed aggregators essentially summarize blogs and content and allow users to categorize things they find of interest into one easy to find place.

Social bookmarking should be an essential part of an overall Internet marketing and SEO strategy.

Michelle Dale is The Managing Director of Virtual Miss Friday, a cutting edge Executive Virtual Assistant Service which assists organisations and enterprising individuals with every detail of their entrepreneurial aspirations. Do you want to peruse some further information on these incredible online business building success strategies? Contact VMF Now!

content, marketing, Michelle Dale, Miss Friday, networking capabilities, relevancy, search engine marketing, search relevancy, site, Social, social bookmarking sites

September 24th, 2009 by Bruce

SEO is not really that difficult. But committing the same SEO mistakes time and time again, many professionals and amateurs alike are making it harder to get the page ranking they want owing to the techniques they employ.

Irrelevant keywords

Many individuals attempt to use popular or commonplace keywords in order to get people to their sites, regardless if the keywords that they use have any relevance to their site or not. You may be able to generate traffic using this type of method, but since you are not providing pertinent written content based on your keyword, people visiting your site will just end up leaving simply because you are not providing any subject matter that they are seeking. You are in reality getting visitors that is not even interested in your site or its content, so you merely end up with zilch.

Keywords that are overused

When you start writing content for your blog, then don’t focus too much on keywords. Using the keywords too frequently in the written content of your site, the title, header and meta tags is One Other mistake that a great many people make. Improving a websites ranking this way doesn’t work as clogging a website with keywords doesn’t fool the search engines in the least. Search engines will be able to detect if you are committing the over-employment of keywords, or ‘spamming’, and if so, your website will pay the supreme price by getting itself blackballed from the search engine’s index.

Good or relevant content missing

People are driven to go to your site with the keywords that you have chosen, but it’s your website’s written content that they will be looking for. So, make sure that whatever keywords you have selected to use, those keywords will direct them to relevant web written content in your website. Take the time to compose good and relevant content in order to ensure that your site would continue to do well against others providing the same thing. Don’t overlook that the only way that you are able to get your website to stand out against other sites would be your website’s written content.

Graphic intensive websites

Bear in mind that search engines determine texts when indexing, examining and checking sites, and aren’t programmed to look for graphics, so producing a graphics-rich site will not give it an edge over other sites in terms of SEO, but can actually have the opposite effect. A great many websites that have high graphic subject matter will have their website bypassed by the web spiders because they are not programed to look at it. Learn to avoid these SEO errors, and you should be in a position to do a whole lot better than others.

If you want to see how to optimize a site for better rankings, then go here zoekmachine optimalisatie

content, Don, meta tags, missingpeople, search, Seo, site, title header, Website, written content