Relationship Marketing Tips – The Death Of Relationship Marketing?
August 5th, 2009 by Bruce

- Image by CBHL via Flickr
If you are after relationship marketing tips then you need go no further than ingraining in your sub conscious the fact that creating relationships with your prospects rather than pitching them is the best way to guarantee sustained growth over the long term.
But the problem is, most network marketers are still missing this point. It seems the internet has given network marketers the excuse to try and build their business without any contact with their prospects.
This is simply a fallacy and while you can automate your business today to a certain degree you still need to be in contact with both your prospects and the people you sign up in your business.
Does this make sense? It seems most are viewing the internet as a cop out in actually having any contact with people. You see, one of the biggest fears we have is being rejected and this leads to a strong degree of wanting to avoid having to speak to people. But if you don’t contact people in this business then how do you expect to grow it?
Attraction Marketing Gone Mad?
It’s a fact that automation in today’s network marketing world has given us the chance to build our businesses much quicker that simply spending all your time prospecting people one at a time off line.
Be warned – if you think you can completely automate your network marketing business and expect to grow it with a solid foundation think again. It will surely come crumbling down around you!
If you’ve read Ann Sieg’s attraction marketing blueprint then read it again. If you haven’t, then you need to get yourself a copy of The Renegade Network Marketer. Yes, it lays out a blueprint for attracting prospects to you by using the power and the far reaching effects of the internet but this doesn’t mean you don’t have to have any contact with your prospects.
You do and without this interaction then you’re just another blip on the internet network marketing radar without a face or a voice. Sure you’ve got them into your sales funnel and may have provided them with some information for free but unless you’re communicating with them via email, phone, Skype or any other means, then the chances they’ll quit your business are just as high as someone who brings a prospect into a business offline and expects them to run with it.
Won’t happen! Relationship marketing strategies rely on creating a bond between you and your people and the best way to do this is to make yourself available to them, preferably by phone but at least by email. Start doing this and watch your internet network marketing business take root and thrive!
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